#26 - Jason Daniel - The Secrets to Building A $100m+ Brand (The LSKD Story)

Abnormal - A podcast by Pete Laverick - Sundays

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This episode is sponsored by The Executive Centre, a premium workspace offering state-of-the-art Private Offices, Coworking Spaces and Event Spaces in 36 cities in Asia Pacific and the Middle East. Get a FREE COWORKING TRIAL at ANY of their locations here:  https://www.executivecentre.com/partnership-cw-pass-redeem/?reference_code=gpplhk In this conversation, Jason Daniel shares the journey of LSKD, a brand that evolved from a high school nickname to a world-renowned business that earns well over $100m is revenue per year. Jason shares his valuable lessons in entrepreneurship, dedication and self-development. In a truly unique story (which could have ended up very differently at many points in his life), Jason gives us unfiltered access into his mindset over the years, and shares how exactly he has achieved something truly abnormal.Chapters00:00 Introduction and Context of the Conversation2.00 - The Executive Centre Ad02:45 The Journey of LSKD: From Loose Kid to a Brand06:03 Personal Development and Brand Transformation09:45 Listening to the Team and Building a Culture13:59 Relinquishing Control and Team Dynamics15:56 Creating a Positive Company Culture20:01 Core Values and Mission of LSKD27:11 Training with Tia: Insights from an Elite Athlete28:11 Negotiating with Icons: The Tia Signing Story33:13 Exploring the Hyrox Space: Community and Competition36:45 Balancing Fitness and Entrepreneurship: A Personal Journey41:09 The Entrepreneurial Spirit: Nature vs. Nurture45:19 Staying in Your Lane: Competing with Giants49:02 Creating a Legacy: The Impact of Leadership52:40 2.00 - The Executive Centre Ad53:55 Advice for the Abnormal: Setting Goals and Continuous LearningProduced by ‪@MUNDAY_STUDIOS‬ Munday.live/studios Get in touch:Instagram: / petelaverick YouTube: / @pete.laverick Facebook: / pete.laverick.5 Email: [email protected]