Amazon Prime Day: U.S. Membership Growth Disappoints

Amazon's Prime Day sign-up strategy hit a snag! Despite expanding Prime Day to four days, new U.S. memberships missed targets, raising questions about growth. Was it Walmart's rising competition or post-discount drop-offs? Find out why Prime is crucial for Amazon's revenue and how they plan to boost membership with student deals and faster delivery. Hosted on Acast. See acast.com/privacy for more information.