Art of Sport -  Body Care Brand for Athletes

In part 2, Matthias discusses Why cost-effectiveness is so important to the brand; What makes the formulas so innovative, formula standards with integrity; How their products are being received publically; winning a new partnership with Target; How the brand has adapted during the pandemic; Why he feels so connected to the values of his brand; how he sees his brand as an athlete, striving for excellence and learning from mistakes.