EnquireLabs - Understand Your Marketing ROI
The Story of a Brand - A podcast by CommerceFocused Media, Inc.

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In the first part, Matt discusses: Origins of EnquireLabs; Challenges at startup and overcoming those challenges; The importance of survey data; Allocating your time; Drinking the Facebook kool-aid; Cookie-base vs. post-purchase surveys; Building a relationship with your customers; And so much more.