Goal Five - The Soccer Brand For Her

The Story of a Brand - A podcast by CommerceFocused Media, Inc.

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In part 1, Ann discusses Her early memories as a young female soccer player and how the different challenges she faced influenced her perspective in business; Why she spent ten years searching for a mission-driven company and how she stayed connected to the soccer community; How Goal Five was created and the important mission it set out to accomplish; Why she believes the story of the “underdog” is so intriguing; How her company was able to solve the infamous “shrink and pink” problem.