How to Spend Less, and Innovate More

Wharton Business Daily - A podcast by Wharton Business Daily

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Steve Wunker, Managing Director of New Markets Advisors, joins host Harbir Singh to discuss his new book "COSTOVATION: Innovation that Gives Your Customers Exactly What They Want—and Nothing More" where he explains how companies can still innovate without breaking the budget on Mastering Innovation. Hosted on Acast. See acast.com/privacy for more information.