Tracking NFT Data: An Overview of Fox's Partnership with Wharton Customer Analytics

Gina Bahremand, Vice President of Audience Research at Fox Television Network, and current Wharton student Paul Heysch De La Borde, join Wharton Business Daily to talk about Fox's partnership with Wharton Customer Analytics to track NFT data to better understand their audience. Hosted on Acast. See acast.com/privacy for more information.